Motion Design Lecture- Johnny

We have been given two options for the final outcomes of this brief, 8 JPEG slides or a 2 minute video.

Being experienced with motion design this lecture has really helped me to start thinking on ways this could be an effective outcome for this brief.

There are 3 stages to Motion design

. Pre-production (Storyboards)

. Production

. Post-production

Focus on the beginning and the end; first and final impressions

Use a variable of assets with found images, snippets and audio. Audios used must be

. Clear

. Concise

. Explain the concept of the brand

. Not too complicated

The script should be refined! Pay attention to little details.

Adam Hingley